Rakuten Item Reviews — Ratings, Text, Dates & Shop Replies
Send an item as shop_code/item_code, or its URL, and this source returns its customer reviews as data: rating, review text, author name, posted and ordered dates, helpful count, purpose tags, the SKU that was bought, attached images and the shop's reply.
{
"session_id": "11111111-1111-1111-1111-111111111111",
"kind": "rakuten_item_reviews",
"item": "sawaicoffee-tea/ac-sale-1960",
"item_path": "sawaicoffee-tea/ac-sale-1960",
"max_items": 2,
"start_page": 1,
"partial": false,
"human": "# Rakuten item reviews\n\n- **Item:** sawaicoffee-tea/ac-sale-1960\n- **Starting page:** 1\n- **Max items:** 2\n- **Records returned:** 2\n- **Proxy traffic:** 2.98 MB",
"machine": {
"total_items": 2,
"total_reviews": 50225,
"first_item": {
"id": "9c379515-e01e-49b8-9f9f-bf3677eeff8e",
"rating": 5,
"title": null,
"text": "香り高く美味しいコーヒーを提供するために特別にブレンドされたコーヒー豆です。",
"author": "購入者さん",
"author_sex": null,
"author_age_range": null,
"posted_date": "2026-05-03",
"ordered_date": "2025-11-25",
"helpful_count": 2,
"purpose_tags": [
"自分用",
"実用品・普段使い"
],
"sku_info": "挽き方:店長のおすすめ挽き（中挽き） | 内容量:500g×2(約100杯分)",
"images": [],
"media": [],
"shop_reply": null,
"shop_reply_date": null
},
"items": [
{
"id": "9c379515-e01e-49b8-9f9f-bf3677eeff8e",
"rating": 5,
"title": null,
"text": "香り高く美味しいコーヒーを提供するために特別にブレンドされたコーヒー豆です。",
"author": "購入者さん",
"author_sex": null,
"author_age_range": null,
"posted_date": "2026-05-03",
"ordered_date": "2025-11-25",
"helpful_count": 2,
"purpose_tags": [
"自分用",
"実用品・普段使い"
],
"sku_info": "挽き方:店長のおすすめ挽き（中挽き） | 内容量:500g×2(約100杯分)",
"images": [],
"media": [],
"shop_reply": null,
"shop_reply_date": null
},
{
"id": "8507597a-b07e-47f0-b1ed-1fc7b7145770",
"rating": 5,
"title": null,
"text": "家での大量消費のなか少量補充で本品をチョイス\n上品な味わいで良いのですが、ここん家のは総じて押し弱めテイストな印象で \nまぁそこが美点でもありますねー ここのモカが個人的に好きです",
"author": "Kar SmokyTBさん",
"author_sex": "male",
"author_age_range": 50,
"posted_date": "2026-03-05",
"ordered_date": "2025-10-20",
"helpful_count": 1,
"purpose_tags": [
"家族へ",
"実用品・普段使い"
],
"sku_info": "挽き方:店長のおすすめ挽き（中挽き） | 内容量:400g×2(約80杯分)",
"images": [
"https://image.space.rakuten.co.jp/d/strg/ctrl/8/7a17c56af69c1f3a472cc15573802a8059082bde.06.9.8.3.jpg"
],
"media": [
{
"url": "https://image.space.rakuten.co.jp/d/strg/ctrl/8/7a17c56af69c1f3a472cc15573802a8059082bde.06.9.8.3.jpg",
"thumbnail": "https://image.space.rakuten.co.jp/d/strg/ctrl/8/7a17c56af69c1f3a472cc15573802a8059082bde.06.9.8.3.jpg?thum=120",
"type": "image"
}
],
"shop_reply": "このたびはレビューをお寄せいただき、誠にありがとうございます。上品な味わいをお楽しみいただけているとのことで、大変嬉しく思います。お客様のおっしゃる通り、澤井珈琲の焼きたてコーヒーは、押しの強さが控えめで、飲みやすさを大切にしております。特にモカを気に入っていただけていること、スタッフ一同励みになります。今後も美味しいコーヒーを焼き上げますので、引き続きご愛顧いただければ幸いです。",
"shop_reply_date": "2026-03-06"
}
],
"not_found": false,
"proxy_traffic_bytes": 3126731
},
"total_points": 2
}- You send
- A Rakuten Ichiba item as shop_code/item_code, or an item URL
- You get back
- Reviews with rating, text, author, dates, helpful count, purpose tags, SKU, media and shop replies
- Coverage
- Customer reviews on Rakuten Ichiba item pages.
- Price
- 1 point per returned review, up to 500 per request — $1 per 1,000
- Billed per record actually returned, capped by max_items. An item with no reviews costs nothing.
Ways to get this data
Three approaches teams use today, and where each one runs into trouble.
| Approach | What it takes | Cost | Trade-off |
|---|---|---|---|
| Reading reviews on the item page | Page through them and copy by hand | Free, and slow | Not workable past a handful of reviews, and the text is in Japanese |
| Building a scraper | Write it, host it, and repair it when Rakuten changes the page | Engineering time | A maintenance commitment for something that isn't your product |
| NeuralVerge | One request per item, max_items and start_page as parameters | $1 per 1,000, misses not billed | A review-heavy item returns a lot of rows; set max_items to the sample you need |
What you get back
Every field in the response shown above.
| Field | Type | Description |
|---|---|---|
total_items | number | How many reviews were returned in this batch (capped by max_items). |
total_reviews | number | Total reviews the item has on Rakuten. |
first_item | object | The first review, repeated outside the list for quick checks. |
items[].id | string | Review identifier. |
items[].rating | number | Star rating given in the review. |
items[].title | string | Review headline, when the reviewer wrote one. |
items[].text | string | Review text. |
items[].author | string | Display name of the reviewer. |
items[].author_sex | string | Reviewer's sex, when shown on the review. |
items[].author_age_range | number | Reviewer's age bracket, when shown. |
items[].posted_date | string | Date the review was posted. |
items[].ordered_date | string | Date the item was ordered. |
items[].helpful_count | number | How many readers marked the review helpful. |
items[].purpose_tags | array | Purpose tags chosen by the reviewer, e.g. who the purchase was for. |
items[].sku_info | string | The variant that was bought, as option:value pairs. |
items[].images | array | Image URLs attached to the review. |
items[].media | array | Attached media, each with url, thumbnail and type. |
items[].shop_reply | string | The shop's reply to the review, when there is one. |
items[].shop_reply_date | string | Date of the shop's reply. |
not_found | boolean | Whether the item could not be found. |
How to run it
The same lookup works from the app, the API, or as a tool an agent can call mid-task.
item is the only required field. max_items caps the review count (up to 500, defaults to 10) and sets what you're billed for; start_page lets you continue from a later page.
curl -X POST https://api.neuralverge.ai/functions/v1/run-rakuten-items-reviews \
-H "Authorization: Bearer YOUR_API_KEY" \
-H "Content-Type: application/json" \
-d '{ "item": "sawaicoffee-tea/ac-sale-1960", "max_items": 2 }'What teams use it for
Where this field shows up in an actual workflow.
Feed review text and ratings into your own classification or summarisation.
Use sku_info to see how each variant of an item is received.
Read how a shop replies to criticism and how often it replies at all.
Check what buyers say about a competing item before you source or list something similar.
Coverage, freshness and limits
What this source covers, how fresh it is, and where it stops.
Customer reviews on Rakuten Ichiba item pages.
Read at request time.
This source returns publicly visible reviews, stamped with the item it was read from and a session id you can trace. Reviewer names are the display names shown on the review page.
- —Reviews are returned in the language they were written, usually Japanese.
- —Reviewer details such as sex and age bracket are only present when the review shows them.
- —total_reviews can be far larger than max_items; you only receive and pay for what you ask for.
Questions, answered
Raise max_items (up to 500) or set start_page to continue from a later page.
Related sources
Try rakuten item reviews on your own data
One request format across every source in the catalog.