nvNeuralVerge
E-commerce & Marketplaces

Zalando Related Products — Similar, Same-Brand & Cross-Sell Items

Send a Zalando product page URL and this source returns the recommendations shown on that page as data: name, brand, price, list price, discount, image, stock flag, gender label, sponsored flag and the reason the item was suggested, such as similar.

Example response
{
  "session_id": "11111111-1111-1111-1111-111111111111",
  "kind": "zalando_product_related",
  "product": "https://www.zalando.de/nike-sportswear-court-borough-recraft-unisex-sneaker-low-white-ni116d0lr-a15.html",
  "max_items": 2,
  "start_page": 1,
  "human": "# Zalando related products\n\n- **Product:** https://en.zalando.de/nike-sportswear-court-borough-recraft-unisex-sneaker-low-white-ni116d0lr-a15.html\n- **Max items:** 2\n- **Starting page:** 1\n- **Records returned:** 2\n- **Proxy traffic:** 1.51 MB",
  "machine": {
    "total_items": 2,
    "items": [
      {
        "@type": "ZalandoRelatedProduct",
        "id": "NI114D0CZ-A11",
        "url": "https://www.zalando.de/nike-sportswear-force-1-crib-sneaker-low-white-ni114d0cz-a11.html",
        "reason": "similar",
        "name": "FORCE 1 CRIB - Lauflernschuh - white",
        "brand": "Nike Sportswear",
        "brand_alias": null,
        "price": 35.95,
        "list_price": 39.95,
        "discount_percentage": 10,
        "currency": "EUR",
        "image": "https://img01.ztat.net/article/spp-media-p1/d4500f01b1dd34db85a592a854adbca7/bf85807dda934c4da4d28e5aa9a833bb.jpg?imwidth=500&filter=packshot",
        "is_in_stock": true,
        "gender": "KIDS",
        "is_sponsored": false
      },
      {
        "@type": "ZalandoRelatedProduct",
        "id": "NI116D0YG-A11",
        "url": "https://www.zalando.de/nike-sportswear-force-1-unisex-sneaker-low-summit-whitevast-greyplatinum-coloured-tintwhite-ni116d0yg-a11.html",
        "reason": "similar",
        "name": "FORCE 1 UNISEX - Sneaker low - summit white/vast grey/platinum-coloured tint/white",
        "brand": "Nike Sportswear",
        "brand_alias": null,
        "price": 47.95,
        "list_price": 59.95,
        "discount_percentage": 20,
        "currency": "EUR",
        "image": "https://img01.ztat.net/article/spp-media-p1/78013d7569524c718d8bf5ec1f640d78/409607a83e1c454081d99c48967af4b3.jpg?imwidth=500&filter=packshot",
        "is_in_stock": true,
        "gender": "KIDS",
        "is_sponsored": false
      }
    ],
    "total_related_on_page": 42,
    "response_bytes": 1580927
  },
  "total_points": 2
}
You send
A Zalando product page URL
You get back
Related products with name, brand, price, discount, image, stock and the reason they were suggested
Coverage
Related-product recommendations on Zalando product pages.
Price
1 point per returned record, up to 60 per request — $1 per 1,000
Billed per record actually returned, capped by max_items. A page with no related products costs nothing.
Comparison

Ways to get this data

Three approaches teams use today, and where each one runs into trouble.

ApproachWhat it takesCostTrade-off
Scrolling the product page by handOpen the page and note each recommendationFree, and slowFine for one product, not for mapping a category
Building a scraperWrite it, host it, and repair it when Zalando changes the pageEngineering timeA maintenance commitment for something that isn't your product
NeuralVergeOne request per product URL$1 per 1,000, misses not billedRecommendations are personalised or rotated by Zalando and can differ between requests
Response

What you get back

Every field in the response shown above.

FieldTypeDescription
productstringThe product URL you sent.
total_itemsnumberHow many related products were returned in this batch (capped by max_items).
items[].idstringZalando product ID.
items[].urlstringLink to the related product's page.
items[].reasonstringWhy the item is shown, e.g. similar.
items[].namestringProduct name.
items[].brandstringBrand name.
items[].brand_aliasstringBrand slug. Null when not available.
items[].pricenumberCurrent price.
items[].list_pricenumberPre-discount price, when the item is reduced.
items[].discount_percentagenumberDiscount from list price, in percent.
items[].currencystringISO currency code, e.g. EUR.
items[].imagestringPrimary image URL.
items[].is_in_stockbooleanWhether the item is in stock.
items[].genderstringTarget group label.
items[].is_sponsoredbooleanWhether the item is a sponsored placement.
total_related_on_pagenumberHow many related products the page offers.
Integration

How to run it

The same lookup works from the app, the API, or as a tool an agent can call mid-task.

product is the only required field and takes the full Zalando product page URL. max_items caps the result count (up to 60, defaults to 10) and sets what you're billed for; start_page lets you continue from a later page.

curl -X POST https://api.neuralverge.ai/functions/v1/run-zalando-products-related \
  -H "Authorization: Bearer YOUR_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{ "product": "https://www.zalando.de/nike-sportswear-court-borough-recraft-unisex-sneaker-low-white-ni116d0lr-a15.html", "max_items": 10 }'
Use cases

What teams use it for

Where this field shows up in an actual workflow.

Competitor mapping

See which products and brands Zalando places next to your item.

Substitute discovery

Find the similar products a shopper is steered towards.

Sponsored placement checks

Spot which recommendations are paid placements.

Price positioning

Compare an item's price with the related items shown beside it.

Coverage & limits

Coverage, freshness and limits

What this source covers, how fresh it is, and where it stops.

Coverage

Related-product recommendations on Zalando product pages.

Freshness

Read at request time.

Handling

This source returns publicly visible recommendations, stamped with the product URL it was read from and a session id you can trace.

What it will not do
  • —Recommendations are chosen by Zalando and can differ between requests.
  • —Related items carry listing data only. Use Zalando product for sizes and attributes.
  • —Price and stock reflect the moment of the request and can change right after.
FAQ

Questions, answered

It says why Zalando suggests the item on that page. The sample shows similar; the source also covers same-brand, cross-sell and sponsored recommendations.

Related

Related sources

Try zalando related products on your own data

One request format across every source in the catalog.

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